|
What We Are
UMSA (United Marine Suppliers Association) is an organization of marine
suppliers, which are approved suppliers to the boat-builder Members of
United Marine Manufacturers Association (UMMA) and the Dealer Members
of United Marine Retailers Association (UMRA). UMSA strives to build a
cooperative business partnership between its Members and the UMMA builders
and the UMRA marine retailers. Just as UMMA is an advocate organization
for the boat builders and UMRA is an advocate for its dealers, UMSA is
an advocate for the suppliers in order to enhance their collective ability
to address the industry issues, which effect their survival and continued
prosperity.
Industry
Position
The
marine industry has changed dramatically since the consolidation of boat
building by power providers began in 1986. Since that time, conglomerates
with direct or
indirect ties to marine power production have secured control of more
than fifty percent of the total domestic recreational boat building market.
This has resulted in a challenging position for the industry's suppliers
as well as the remaining independent builders. For the builders, It would
be similar to Chrysler having to buy engines and transmissions from Ford
and Chevy. For the suppliers, as the number of viable builders is reduced,
so to are the options to sell their products. Likewise, as more and more
control is vested in fewer and fewer boat builders, the competition for
the remaining business grows stronger and the opportunity for profitable
business is diminished. In supporting the UMMA boat builders, UMSA Members
help to slow and/or reverse this trend.
Founding
in 1998, UMSA has grown to become the largest dedicated organization of
marine suppliers in the marine industry and is increasingly becoming a
voice for their interests. In total, more than one-hundred-and-thirty
supplier and factory representative Member companies provide a full range
of hardware, construction materials, power, and services to UMMA boat-builders
and UMRA dealers.
At the same time, by working together, UMSA has helped UMMA to grow into
the largest organization of boat-builders in the marine industry. By pooling
resources between the three organizations, independent builders, suppliers,
and dealers have all learned the benefits of shared success.
|